Investment case
Who We Are
Hui10 Group is a technology-driven platform at the forefront of China’s lottery digitisation and the convergence of lottery, retail and the sports economy. It digitises traditional lottery ticket sales through proprietary software integrated with CFCA security systems and UnionPay-certified payments, with its flagship Lucky World ecosystem operating as an omnichannel network across China’s c.200,000 lottery shops, expanding access for hundreds of millions of consumers.
Uniquely, Hui10 is the only non-state commercial partner to TEAM CHINA, positioning it to benefit from the State Council-endorsed RMB 7 trillion sports industry growth target. By aligning digital lottery solutions, sports merchandising and consumer engagement platforms with national policy and state-owned enterprise support, Hui10 operates a high-growth platform with deep financial infrastructure integration and nationwide retail reach.
Strategic market opportunity
Transforming China’s lottery sector unlocks a £100bn+ p.a. market opportunity through increased consumer participation.
Lucky World creates one of the largest terrestrial retail networks in China.
At the heart of the Chinese lottery ecosystem
Strong barriers to entry
Proven management team with deep relationships
Strategic market opportunity
Transforming China’s lottery sector unlocks a £100bn+ p.a. market opportunity through increased consumer participation.
Lucky World creates one of the largest terrestrial retail networks in China.
At the heart of the Chinese lottery ecosystem
Strong barriers to entry
Proven management team with deep relationships
Supporting Public Welfare
By making lottery retail more transparent and efficient, Lucky World grows revenues that directly support public welfare, sports development and charitable causes.
Shopkeepers gain consumers trust, and regulators oversee with confidence and reach.
Hui10 is 100% owned by Intuitive Investments Group plc, listed on the main board of the London Stock Exchange LSE:IIG